About Us
real testimonials
“Laurie has always been most helpful. I've worked with her on several occasions to meet the tight budgets of our some of our clients. She is also very quick to return emails when I'm under a rush deadline.” - A. Latham, SQN Communications Design, Inc.
“Laurie was extremely helpful and was great at following up and offering suggestions via e-mail. I'm sure we'll be using your services again.” - K. Hakoda, Northland Services
“Laurie was wonderful to work with and helped me find just the right pictures. I appreciate her hard work and timeliness.” - G. Currier, Northrim Bank
“I just think Laurie is the best photo rep I've ever worked with. And I've worked with quite a few. Personable, professional, sharp and very, very thoughtful and focused on providing excellent, timely service.” - Mike Donovan, Gere Donovan Creative
GOAL & QUALIFICATIONS
Objective
Seeking a satisfying, creative and challenging position that utilizes my 30 + years’ experience in marketing, product, visual arts, account and project management. Dynamic, solution and results oriented marketing professional able to network, take direction on the fly, articulate and persuasive in dealing with management, peers, staff, and diverse clientele. Strong decision-making, leadership, and marketing skills.
Experience
2020 - Present: The Honey Girl Documentary Prescott, AZ
Executive Producer
The Honey Girl Documentary of the story of 94-year-old Holocaust survivor and Prescott resident, Esther Basch. Privileges and responsibilities include providing creative input, videography, coordinating photo shoots, interviews, fundraising events, website design, social media outreach, reviewing film content, board meetings, organizing an international film, oversee finances, recruiting volunteers, accounting and marketing team, creating a non-profit 501(c) organization and marketing guidance.
https://honeygirlfilms.org/the-honey-girl-preview-1
2013 - Present: Design Pics, Inc. Edmonton, Canada (Remotely)
Vice President of Sales & Marketing
Retained by Design Pics after the acquisition of Alaska Stock and promoted to VP of Sales and Marketing of 8 brands (Design Pics, Alaska Stock, Pacific Stock, First Light, The Irish Image Collection, AgStock Images and Disability Images), to advise and collaborate with the owner, create marketing campaigns, train and oversee sales team, interface with international subagent partners, represent 1000’s of photographers globally, negotiate licensing and contracts with clients around the world including National Geographic, Ford Motor Company, Humana Healthcare, World Wildlife Federation, Holland America, multiple ad agencies, visitor centers, non-profits, travel agencies, museums, calendar, greeting card, financial institutions, magazine, telecommunication clients and many more.
1995 - Present: Intuit Image AZ/AK
Freelance Assignment Photographer, Marketing Consultant & Graphic Designer
• www.PaulEpock.com (Web Site Design)
• CCI, Inc., Subsidiary of Bristol Bay Native Corporation (Provided Digital Services, Brochure & Web Site Design)
• ComServRealty.com (Provided Web Site & Print Design Services)
• Scottsdale Museum of Contemporary Art (Provided Photography Services)
• Prince William Sound Lodge (Provided Web Site & Print Design Services)
• Sky Harbor Airport (Provided Photography Services)
• Niche Contractors, Inc. (Provided Brochure, Web Site & Marketing Consulting Services)
• Arizona Business Magazine (Provided Photography & Advertising Design Services)
• Lejas Contractors, Inc. (Provided Photography and Design for Magazine Advertising, Custom Handmade Statement of Qualifications Portfolios, Web Site & Marketing Consulting Services)
• Oasis Gift Show (Provided Photography & Design Services)
• Seven P's Contractors, Inc. (Provided Photography, Advertising Design Services & Custom Handmade Statement of Qualifications Portfolios)
• Antonov, LLC. (Provided Design for Print & Web Site Services)
• Butler Construction, Inc. (Provided Photography Services)
• Alexander Enterprises (Provided Photography Services)
• Mac Demolition Co., Inc. (Provided Photography Services)
• Health & Regeneration Center (Provided Design for Print & Web Site Services)
• Girdwood Dental Clinic (Provided Design for Print & Web Site Services)
2003 - 2013: Alaska Stock Images, Inc. Anchorage, AK
Director of Sales & Marketing
Responsible for the development and performance of all sales and marketing efforts for ASI. Executed sales and marketing strategies, ensured attainment of company sales goals, and maintained brand awareness and reputation. Attended international conferences. Contributed to and executed the plans and strategies to expand the asset library and contributors, customer base and the development, supervision, and training for Account Executives.
Skills & Strengths:
• Negotiated over $2.7 million in revenue selling stock and wall décor photographs to travel, retail, editorial, construction, healthcare and advertising clientele for print and digital publishing.
• Represented over 160 photographers worldwide and provided art direction, editing, inspiration, contract negotiation and pricing guidance.
• Excellent credibility and reputation in the industry internationally, nationally and within the local marketplace.
• Upheld market value of product while meeting client budgets.
• Asset licensing and contract negotiations.
• Experienced with the art buying process.
• Sales team management.
• Production coordination.
• Project management.
• Researching imagery and market trends.
• Authoring and distributing press releases locally and nationally.
• Creative: Newsletters, targeted email campaigns, international, national and local networking, promotional materials, trade shows, press checks, art direction, collaboration, and develop social media presence.
• Software, website and systems testing.
• Presenter of industry trends, marketing strategies, photographic buying habits and critiqued photographer portfolios at Alaska Society of Nature Photographers “Selling Stock” seminar.
• Client networking, relationship building and delivering outstanding service.
• Represented Alaska Stock at international, national and local industry trade shows and conferences.
2001 - 2003: Inner Systems, Inc. Anchorage, AK
Designer & Marketing Director
Designed CD & DVD packaging, brochures, ecommerce web site and magazine advertising for author, artist and yoga teacher, Mary Alice Winchell. Implemented and organized seminars and classes. Marketing facilitation services including gaining distributorship for product, managing media buys and product distribution in local outlets.
2000 – 2003: Tempe Camera Tempe, AZ
Advertising & Marketing Director
Creative responsibilities for the largest photographic supply house, camera repair and lab service within the Southwest included concept, design & production of:
• In-House Collateral Materials (flyers, forms, business cards, letterhead, signage & 92+ page catalogs)
• Vendor Ads in Catalogs, Newspapers & Newsletters
1989 -1995: Gray Photographic Tempe, AZ
Helicopter Aerial Photographer & Custom Darkroom Printer
Began as production coordinator and custom color plus black/white darkroom technician printing in up to 30”x40” formats while completing senior year in college. Within two years was promoted to senior helicopter aerial photographer providing assignment work throughout the southwest, western and northwestern regions using 35mm, 6x7, 4x5 and panoramic cameras. Clients included Hilton, DL Withers, Sheraton Hotels & Resorts, HDR Engineering, Inc. and more.
Education
1990: Bachelor of Fine Arts in Photography, Arizona State University
Volunteer Work
2020 - Present: The Honey Girl Documentary
2008 - 2011: Public Relations Committee for PACA (Picture Archive Council of America). Mission: To disperse and develop promotional notices and stock photography industry pertinent developments.
Software Knowledge
Experienced in:
• Excel
• Photoshop
• InDesign
• Word
• PowerPoint
• Outlook
• Acrobat
• Various propriety software
References (Contact info available upon request)
Suzanne Johnson, Advertising & TV Producer, Gnosis Media
Cathy Aron, Executive Director, Digital Media Licensing Association
Mike Donovan, VP Creative Director, Raffetto Herman Strategic Communications
Judith Patrylak, Project Manager, Gabor Lorant Architects Inc.
Ken Gray, President, HelicopterPhotos.com
Adam Goldfine, President, DNA Cinema Services
Interests
Family, friends, gardening, kayaking, camping, fishing, sewing, paper and visual arts, social media, music and travel.